The old saying “Pictures speak louder than words” is very true for the Real estate industry.
Today, people go online and search for information before making any buying decisions. They follow the same procedure even when buying properties. There are umpteen number of real estate listings on the World Wide Web and if you want your site to stand out, it is important that your real estate listings provide valuable information. Your listings must provide comprehensive information regarding the property -Location, size and area of property, number of rooms, key features, layout floorplan, property site plan, view, etc.
Buyers form their impressions depending on how good your online listing is. Web appeal is referred to as the new curb appeal and higher clicks equals higher closings. The longer you hold the buyer’s attention on your listing, the more chances of a sale closure!
The best way of holding the buyer’s attention on your listing showcasing the property features to a buyer, is through good quality enhanced photos.
Having said that the three key benefits of using enhanced photos in your listings are:
1: They help users form the crucial first impression and sell 50 percent faster
As the saying goes, nobody gets one more chance for the first impression. Before scheduling a tour, most prospective buyers do an online search. If you want them to react in a positive manner to your listings, your photos should stand out. If you do not have some attractive photos of the properties, clients will immediately move on to something better. Statistics reveal that enhanced real estate photos are helpful in selling properties 50 percent faster.
2: Enhanced photos excite, impress, and increase the interest of prospective buyers
Statistic show that high-quality images generate 118 percent more online views. Human beings are visual animals. Irrespective of whether they are browsing the web for buying a pair of shoes or commercial or residential properties, they make their decisions on the basis of the images they see. According to a report in ‘The Wall Street Journal’, most buyers spend 60 percent of their time looking at the photos on real estate listings. They spend only 20 percent time on the descriptions about properties. Further, 83 percent of the buyers feel that photos are important listing information.
3: Enhanced photos encourage prospective buyers to share information
We need to enhance your photos to make your prospective buyers impressed. And then, they are more likely to share them. This means more potential clients will know your your listings. Photos are attractive with the right elements capture viewers’ interest and this, in turn, results in them spending more time on the site. Increased viewership and interest on your listings ultimately get translated into an increased sale price.
Qblends – Specialists in Real Estate Photo-enhancement services
